PIF TICK guide
False health information – the warning signs
False health information can be dangerous. There are two main types of false health information:
Misinformation – false or misleading information shared by someone because they believe it.
Disinformation – false information spread to deceive you on purpose.
You can help stop the spread of false information. Check what you are reading, watching or listening to is reliable before you share.
Warning signs to watch out for

“Miracle cure” or “wonder drug”
Claims like this are designed to catch your attention. However, they often lack facts to back them up. If it sounds too good to be true it probably is.

Small groups of people – big results
Generally speaking, more people in a study means more reliable results. Be careful of information which claims big results from small sample sizes.

Bias
Does the information seem balanced? If it is all negative or all positive it might be biased. This does not mean it is untrue. But you should think about why someone might have published it.

“My friend said…”
Personal stories are great for knowing other people are going through the same thing as you. But everybody responds to treatment in different ways. Just because someone has had a particular side effect or outcome does not mean you will.
Download the PDF guide
False health information – the warning signs
Published June 2021
Reviewed June 2023
Next review date: July 2026
